Great designstarts with coffee
Tell me what you're building and where it hurts. I'll tell you honestly whether I'm the right person for it — and what I'd do first.
Several trends are leading the custom business software industry forward.
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1Automation
Expect more automation of repetitive processes. Businesses increasingly lean on software and AI to remove the steps nobody enjoys doing twice.
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2Customer
People move between web, mobile and messaging without thinking about it. Custom software is what keeps that experience one conversation instead of four.
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3Adoption
AI, machine learning and connected devices keep reshaping industries. The advantage goes to teams who adopt them early and quietly.
Want the longer version? Read the blog or see how it plays out in the projects.
Questions answers
Software products with a real workflow behind them: marketplaces, B2B platforms, portals, internal tools and AI-assisted automation. If the hard part is the process, that's my kind of project.
With a conversation and one clear problem statement. From there I map the flow, shape a lean first version, and put it in front of real users within weeks rather than quarters.
Yes. A focused MVP that proves one thing is usually more valuable — and cheaper — than a full platform built on assumptions.
Manhattan, New York — working with teams across time zones.